Marketing Breakthrough
Marketing Breakthrough is a coaching community helping entrepreneurs rediscover freedom in their lives through business development with an emphasis on marketing. Entrepreneurs shouldn’t be stuck…it’s unnecessary, it’s frustrating, and unfortunately, it’s where most of us end up landing. Your business should serve you, your dreams, and the future you set out to create. The Marketing Breakthrough podcast works to destroy the myth that you have to work 60, 80, or 120 hours a week in order to make your dreams a reality. Listen in to learn from Co-founders, Jay & Indya Oakes, as they share their experiences candidly, frequently joined by expert guests to provide fresh, outside perspective. A combination of funny, honest and practical, this podcast is a must-listen for entrepreneurs looking for simultaneous success AND freedom.
Episodes
101 episodes
EP. 101 | NIC & NOËL WEIGEL / RIDE CO. THREAD GOODS / RE.THINK CREATIVE CONSULTING
Ride Co. Thread Goods founders and branding masters, Noël and Nic Weigel, talk with Jay and Indya about how their "2020 creative outlet" became a known brand in the BMX and alternative sports industry. Not only did they create a successful reta...
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1:01:10
EP. 100 | THINGS ARE CHANGING
In this special 100th episode, Jay and Indya discuss struggling businesses, the financial struggle of Q1 in 2024, and where (or when) your marketing can make its best impact.
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33:58
EP. 99 | BIGGEST MISTAKES
What are the biggest mistakes when it comes to running your business? Saying yes when you should've said no. Based on the conversations we've had with entrepreneurs and some of the experiences we've had ourselves, the biggest mistakes and thing...
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30:28
EP. 98 | IT'S THE RESULTS
In this episode, Jay and Indya tell the story of the Breakthrough Blueprint, how it became a roadmap, and its transformative results.
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44:20
EP. 97 | WE JUST STOPPED.
Weeks and weeks since the last episode? What happened? Listen in as Jay and Indya dive into their summer and share why they paused the podcast.
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Season 2
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Episode 45
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32:29
EP. 96 | STOP GROWING YOUR BUSINESS
If you're moving in a direction that is misaligned with where you want to go, you have to stop what you're doing and realign!It's important to create goals and vision in order to align your growth to where you want to end up, both in yo...
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Season 2
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Episode 44
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11:48
EP. 95 | TRUST THE PROCESS
When in doubt, trust the process. Jay and Indya use this short episode to discuss the value of giving time for the hard work you’re putting into your marketing. With a solid strategy, there is no reason to doubt the direction you’re heading, no...
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Season 2
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Episode 43
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14:54
EP. 94 | STOP PLAYING THE ALGORITHM AND SERVE YOUR PEOPLE
In this mini-episode, Jay takes a few minutes out of his busy travel schedule to dive into the dangers of trying to “play the algorithm” to gain exposure on social media.
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Season 2
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Episode 42
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9:58
EP. 93 | BMX & THE ENTREPRENEURIAL JOURNEY WITH TOBY HENDERSON
Founder of THE (aka, Toby Henderson Enterprises), Intense, Sinz, Box Components, and Owner of Race Inc., Jay talks with Toby Henderson about his entrepreneurial journey from the past to current.Because of Toby’s deep roots in the sport ...
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Season 2
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Episode 41
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56:34
EP. 92 | DO MORE OF WHAT YOU DON'T WANT TO DO
Typically, the thing that you least want to do, is the thing that will most grow your business!As you’re seeking the next level in your entrepreneurial journey, doing more of what most needs to be done is crucial.If you’re ready...
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Season 2
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Episode 40
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16:21
EP. 91 | OWN YOUR AUDIENCE
One of the single most advantageous things you can do, as an entrepreneur, is to create an audience that you own! By owning your audience, it doesn't matter if platforms go down or if algorithms change... you just have to know how to communicat...
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Season 2
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Episode 39
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14:59
EP. 90 | ACCIDENTAL VS. INTENTIONAL
Your business, your customers, and your marketing can all be created by accident. But to build a business that aligns with your goals, intentionality is required. Join Jay and Indya as they share their own experience and the value ...
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Season 2
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Episode 38
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21:09
EP. 89 | NO MOVEMENT > WRONG MOVEMENT
When the pressure is on, do you tend to rush to get things done or pause to make a plan first? In this episode, Jay and Indya discuss how no movement in your marketing can be greater than the wrong movement.
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Season 2
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Episode 37
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28:02
EP. 88 | STOP TRYING HARDER
If you want better results you have to push harder, right? But, what if youre using the wrong method? Jay and Indya discuss the challenges of giving your all and pushing your limits when what you’re doing, in the first place, is wr...
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Season 2
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Episode 36
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27:29
EP. 87 | PANICKED SALES
Q1 is coming to a close. With one week remaining, do you feel the pressure to push for the sales you need in order to make your Q1 goals? In this episode, Indya asks Jay to share his experience in knowing when it’s a good idea to p...
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Season 2
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Episode 35
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26:33
EP. 86 | CONSTRUCTIVELY DISCONTENT with ANDREW MILLER
After a few years of being away from the valley and pursuing corporate life, Andrew Miller returns to the Skagit Valley in the PNW to pursue his entrepreneurial endeavors! After a few years of running tulip farms, he decided to bring to life a ...
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Season 2
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Episode 34
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46:33
EP. 85 | LAST MINUTE CREATIVE
Remember when inspiration struck AND you had the margin to bring that idea to life?Jay and Indya take last week’s episode, Last Minute Marketing, deeper in this unofficial part 2 focusing on creativity. ROADMAP FOR YOU -
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Season 2
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Episode 33
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19:04
EP. 84 | LAST MINUTE MARKETING
Oh shoot! It’s 9pm and you forgot to design a post for a special event tomorrow! If you hurry, you can throw something together that’ll work, right?Jay and Indya explore the pros and cons of last minute marketing and the effect it has o...
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Season 2
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Episode 32
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25:59
EP. 83 | ABANDONED CART 🛒 - 6 WEEKS LEFT!!!
64% of people abandon their New Year’s resolutions in the first month. With 6 weeks remaining of Q1, where are you at in achieving your quarterly goals? Listen in as Jay and Indya talk about procrastination, goal desertion, and how...
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Season 2
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Episode 31
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32:47
EP. 82 | GET EXCITED
That moment you see the vision for your business, your passion and excitement overflow. Jay and Indya discuss how the quality of your work changes and tips to rediscover your excitement when it seems to disappear.
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Season 2
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Episode 30
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16:04
EP. 81 | NOT UNLIKE A YETI, FREEDOM IS ELUSIVE...
What is freedom to you? Is it more time? More money? More travel? Less work? Less stress? How will you know when you've achieved this "freedom?" Listen in as Jay and Indya discuss the changing landscape of freedom and the impact it...
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Season 2
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Episode 29
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23:05
EP. 80 | BAD OFFERS with AMANDA BURG
You can have the best messaging—the best marketing, but if you have a bad offer, you will still find yourself stuck. CEO of Liberty Type, Amanda Burg, joins Jay and Indya to share her all-too-real perspective on bad offers and moving qu...
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Season 2
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Episode 28
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40:02
EP. 79 | A SINKING SHIP
Have you ever heard the phrase, “Nobody wants to jump on a sinking ship”? Whether it’s your internal systems, employee culture, or your marketing, communicating your business in a positive light is crucial to its future success. ...
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Season 2
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Episode 27
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21:52